SocialYak Docs

How to organize posts into a campaign in SocialYak

A promotion runs across many posts and networks. A campaign groups those posts, adds UTM tags to their links so web analytics can credit them, and totals their engagement in one place.

Before you start

  • At least one connected account

Preview voice Narrated with a local preview voice; the final recording replaces it.

Transcript

Group a promotion's posts, tag their links, and see their combined results.

On Campaigns, under New campaign, give it a name your team will recognise.

Add the UTM source, medium and campaign values. SocialYak adds them to links in the campaign's posts when they publish.

Select Create campaign. It joins the list, where its post count, engagement and impressions add up as posts go out.

Select Compose on the campaign to write a post that's already filed under it.

Steps

  1. Name the campaign ▶ 0:06

    In Content, open Campaigns. Under New campaign, enter a Campaign name.

    New campaign form with the campaign name entered

  2. Add UTM tags ▶ 0:12

    Enter utm_source, utm_medium and utm_campaign.

    UTM source, medium and campaign fields filled in

  3. Create it ▶ 0:21

    Select Create campaign. The campaign shows its posts, engagement and impressions.

    Campaigns list with the new Tallyhopper campaign

  4. Write a campaign post ▶ 0:29

    Select Compose on the campaign. The post you write is filed under the campaign.

    Campaigns list with Compose highlighted on the new campaign
ResultThe campaign is listed with its UTM tags, and posts you write from it are filed under it.

Next steps

Updated 2026-10-26